About
I created Jockular as a way of following up on the new year’s resolution I blew off: stop using “starting a business” as an excuse for not eating well, exercising, getting outdoors. I love to run and I also own a gorgeous racing shell down on the Potomac. I put work before sculling all last season and have been blowing off running on a daily basis. I am hoping that this blog, Jockular, will assist “shame and guilt” me into taking up a daily routine, getting into the habit.
I like to think about it terms of “fake it ’til you make it.” So, if I pretend to be a jock, then I will be a jock. If I ape, emulate, mock, and pretend that I am the sort of guy who eats brown rice and broiled chicken breast, gets outside every day for a run or a row, and looks forward to the gym, then I will become that guy. It has happened before and I know faking it ’til I make it works. The sticky part is sticking with it.
Sticking with the program requires “bad faith.” I need to get so caught up in the role of acting like a jock that it becomes me. That is why I am using this blog, Jockular, to shame and guilt me into faking it long enough that it will take.
Who the hell am I? I am a six-foot-three, 37-year-old, ex college rower, high school wrestler, former avid biker and runner, and owner of a gorgeous Hudson carbon fiber racing shell collecting dust in a boat house on the Potomac. I could also lose at least fifty pounds and gain quite a lot of muscle mass.
I am heavier, weaker, and less fit then I have been in years.
Professionally, I am a web strategy consultant specializing in web2.0 technologies, including content syndication, online collaboration, blogging, and consumer generated media. I am also Founding Partner at Abraham Harrison LLC.
I have been an Internet technologist for over a decade, focusing on online virtual community building and collaboration. Previously, I was Senior RSS Strategist for Hinchcliffe & Co, was on the interactive Online Advocacy team at Edelman and served as Technology Strategist at New Media Strategies, Inc.
I live in Washington, DC, on Capitol Hill.
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